About
I love helping business owners win.
I love helping business owners win. I really do. With over a decade of experience across diverse industries and organizations, I’ve acquired invaluable insights into effective marketing, strategy, and growth. KARTE Marketing & Communications is my way of sharing these lessons to help more businesses win.
Meet Eric
I started my marketing career in Toronto, focusing on creative, integrated marketing for SaaS companies. This role taught me how to understand client needs and deliver impactful marketing strategies.
I then moved into the tech industry, leading marketing efforts at several startups. I specialized in content marketing and brand development, learning how to scale marketing in dynamic environments.
Next, I joined big tech, leading a marketing team at Geotab. I focused on integrated campaign marketing, brand development, and product marketing, driving successful product launches and market engagement.
Throughout my career, I’ve been passionate about helping businesses succeed. Now, with KARTE Marketing & Communications, I’m dedicated to sharing my insights to help more businesses thrive.
Let’s connect on LinkedIn for inquiries and collaborations. Embark on a journey of marketing excellence with KARTE Marketing & Communications. Let’s make your business thrive together.
KARTE Marketing & Communications
KARTE Marketing & Communications is dedicated to helping tech, SaaS, and IoT companies refine their market focus and craft compelling messaging that resonates with their audience. I provide straightforward, modular marketing strategies tailored to your specific needs, ensuring seamless alignment with your business goals.
My mission is to guide companies toward market success, whether you’re a startup navigating the competitive landscape or an established organization seeking to enhance your market presence.